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Project Overview
1 Week | $350USD estProject Overview
A full-service digital marketing agency, managing campaigns for clients across multiple industries, struggled to deliver comprehensive ROI reports due to fragmented tools and time-consuming manual reporting processes.
To improve efficiency and client communication, the agency adopted Agency Analytics to centralize data and create customized, client-friendly dashboards.
The Challenges: Streamlining Data & Reporting Workflows
The Challenges: Streamlining Data & Reporting Workflows
Before working with me, the agency faced several challenges that were limiting their ability to deliver impactful client reporting and optimize internal workflows:
Before working with me, the agency faced several challenges that were limiting their ability to deliver impactful client reporting and optimize internal workflows:
⏳ Manual and Disjointed Reporting Processes
⏳ Manual and Disjointed Reporting Processes
Reporting relied on multiple tools and required significant time to compile.
Teams struggled to merge data from platforms like Google Analytics, Facebook Ads, and Google Ads.
📉 Limited Value in Existing Reports
📉 Limited Value in Existing Reports
Reports lacked actionable insights and were overly simplistic.
Clients found it difficult to connect metrics to campaign ROI.
👥 Overstretched Internal Resources
👥 Overstretched Internal Resources
With client accounts growing, internal teams lacked time to build more advanced dashboards.
Strategic reporting was deprioritized in favor of day-to-day operations.
The Solution: Custom Dashboards Using Agency Analytics
The Solution: Custom Dashboards Using Agency Analytics
To address these challenges, I partnered closely with the agency to design a tailored solution that would simplify their reporting workflows, improve client communication, and deliver clear, actionable insights for their clients:
To address these challenges, I partnered closely with the agency to design a tailored solution that would simplify their reporting workflows, improve client communication, and deliver clear, actionable insights for their clients:
Build KPI-Driven Dashboards - I used Agency Analytics to consolidate data from platforms like Google Analytics, Google Ads, and Facebook Ads, while focusing on key KPIs such as traffic, conversion rates, ad spend, and ROI to drive actionable insights.
Create Client-Friendly Visualizations - I designed clear, visually engaging reports that not only improved client understanding but were also customized to each client's specific goals and KPIs.
Speed Up Implementation - The client shared their KPI requirements, and I completed the entire dashboard build-out swiftly, delivering fully functional reports while minimizing disruption to their team’s daily operations.
The Results: Quantitative Business Improvements
The Results: Quantitative Business Improvements
📊 20+ Custom Dashboards Built - Delivered comprehensive dashboards across SEO, PPC, and social media reporting.
⏳ 30+ Hours Saved Per Month - Reduced manual reporting workload by over 30 hours each month.
💰 15% Reduction in Client Churn - Improved retention due to better data transparency.
📈 12% Increase in Upsells - Enhanced client confidence led to expanded service adoption.
How Businesses Made Their Data #ZombieProof
How Businesses Made Their Data #ZombieProof
💡 They went from reporting nightmares to automated insights. See how they did it—download the case study collection now!
📱Mobile Friendly PDF For Download ☝🏼
Key Takeaways: Elevating Client Experience Through Data
Key Takeaways: Elevating Client Experience Through Data
Centralized reporting helped streamline agency workflows.
Customized dashboards improved decision-making for clients.
Clearer ROI reporting boosted client satisfaction and retention.
FAQ's
FAQ's
Can you build custom dashboards for other reporting tools?
Yes! I also work with platforms like Looker Studio, Power BI, and Tableau.
How long does a typical dashboard project take?
Most dashboards are completed in 1-3 weeks depending on complexity.
Will I need to provide KPI lists or will you recommend them?
Both! I can work with your provided KPIs or help you identify key metrics based on client goals.
Can you integrate data from multiple ad platforms?
Absolutely. I can pull data from Google Ads, Facebook Ads, LinkedIn Ads, and others.
Do clients get real-time access to these dashboards?
Yes, dashboards are fully interactive and can be shared with clients for on-demand access.
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